AI News August 2025

📈 AI Adoption & Benefits for SMBs

• AI usage is skyrocketing: A U.S. Chamber of Commerce report found that 58% of businesses now use AI – up from 23% in 2023 ipwatchdog.com. High‑tech adopters reported 85% higher sales, 84% higher profits and 82% workforce growth ipwatchdog.com.

• Marketing leads the way: 46% of small businesses use technology for marketing & promotion ipwatchdog.com, and 80% boosted their AI plans after learning competitors were using it ipwatchdog.com.

• Competitive edge is critical: In a survey of 1,000 small businesses, 82% said adopting AI is essential to stay competitive newsroom.paypal-corp.com. Over half of respondents are exploring AI implementation, and 25% have already integrated it into daily operations newsroom.paypal-corp.com.

• Strategic benefits: Active users want more than just efficiency. 77% say AI for marketing and customer engagement would have the greatest impact, 84% are willing to automate marketing content and 59% are ready to automate customer service newsroom.paypal-corp.com.

🤖 AI‑Driven Marketing Is No Longer Optional

• Personalization boosts ROI: Entrepreneur reports that AI-driven marketing delivers real-time insights and personalization; companies that use AI for personalization see a 10–30% increase in marketing ROI entrepreneur.com. About 65% of consumers say targeted promotions are a key reason to buy entrepreneur.com.

• Speed matters: AI tools like HubSpot, Salesforce and Einstein allow teams to analyze campaigns, web traffic and customer feedback in minutes rather than hours entrepreneur.com, making small teams much more efficient.

• Don’t fall behind: The article stresses that businesses failing to integrate AI into their marketing will struggle to keep pace with data‑driven competitors entrepreneur.com.

🧰 New AI Tools & Updates to Watch

MarketingProfs’ mid‑August AI roundup highlights several developments that could open new opportunities:

• Model updates: OpenAI announced it will restore GPT‑4o for Plus users after feedback that GPT‑5’s tone felt “flat,” underscoring the need to listen to user preferences when deploying new models marketingprofs.com.

• Enhanced personalization: Google’s Gemini chatbot now offers “Personal Context” memory, recalling user preferences to deliver more personalized responses marketingprofs.com.

• Creative content: X (formerly Twitter) is promoting its Grok “Imagine” text‑to‑video tool with a free trial, allowing marketers to animate still images and create short videos marketingprofs.com.

• Other notable moves: Google is testing an AI‑powered finance page with natural‑language queries and live data marketingprofs.com, while Oracle will make Google’s Gemini models available via Oracle Cloud, expanding access to advanced AI marketingprofs.com.

• Ethical concerns: The roundup also notes that Meta’s AI policies allowed inappropriate chatbot behavior with minorsmarketingprofs.com and consumer groups are calling for regulation of xAI’s “Spicy” modemarketingprofs.com—reminding marketers to vet platforms for brand safety.

🛑 Regulation & Policy Updates

• Compliance worries: The U.S. Chamber report shows that 65% of small businesses worry that changing AI regulations could harm their operations ipwatchdog.com. Only 31% feel prepared to comply with proposed AI laws ipwatchdog.com, and 95% anticipate difficulties ipwatchdog.com.

• EU AI Act in force: On Aug. 2, 2025, the EU AI Act’s rules for general‑purpose AI models took effect. Providers must meet transparency and copyright‑compliance requirements (Article 53) and, if deemed high risk, more stringent safety requirements (Article 55) natlawreview.com. They can adhere to a General‑Purpose AI Code of Practice for streamlined compliance natlawreview.com.

• Resource gaps: Despite rapid adoption, 42% of AI‑using small businesses say they still lack the expertise and resources to deploy AI effectively foxbusiness.com. Top challenges include choosing the right tools (48%), data‑privacy concerns (46%) and a lack of technical expertise (41%) foxbusiness.com.

🗓️ Happening in Club Jam

Stay ahead of the curve by joining our upcoming sessions — these complement the trends above and give your team hands‑on practice:

• 🎨 Live Training with Tony – Tuesday at 5 pm MST / 7 pm EST: Tony will show you how to use cutting‑edge AI image tools to create professional visuals quickly.

• 🛡️ AI Policy & Ethics with Michelle Garcia – Next Week: Michelle is a data scientist and AI policy expert who will unpack emerging regulations (like the EU AI Act) and how to build compliant AI practices for your company.

• 🧾 Building with Jam – Create Proposals with AI: Join Jam live as he walks you through building polished business proposals using AI‑powered tools.

• More info: See the full calendar and sign up at jamout.ai/ai-events .